Get found on Google, in the AI answers and in the ads.

Search looks completely different than it did even two years ago. I use today's tools and today's playbook to get you in front of people at the exact moment they're looking for what you do.

SEO for how people search now

People don't just Google anymore. They ask Google's AI Overviews, AI Mode, ChatGPT and Perplexity, and those tools quote the businesses they trust. I make sure yours is one of them, and that you still show up in the regular results and on the map.

Talk to me about SEO

  • Answer engine optimization (AEO)

    Content written and structured so AI answers pull from your site and name you as the source.

  • Local SEO and your Google Business Profile

    Reviews, photos, posts and categories tuned so you show up in the map pack when people nearby are ready to buy.

  • Technical SEO

    Site speed, Core Web Vitals, mobile experience, indexing fixes and schema markup that tells search engines exactly what you do.

  • Keyword and topic strategy

    Real search data, not guesses, turned into content your customers are actually looking for.

  • Reporting that makes sense

    Google Search Console and GA4 data turned into a monthly update you'll actually read.

PPC and Google Ads that pay for themselves

Google Ads now runs on a lot of automation. That's powerful, and it's also an easy way to spend money on the wrong clicks. I set up the campaigns, feed Google's AI the right signals and keep a close eye on where every dollar goes.

Talk to me about Google Ads

  • Campaigns built for today's Google

    Search with AI Max, Performance Max, Demand Gen and YouTube, chosen for your goals, not because they're new.

  • Conversion tracking done right

    Google Tag Manager, GA4 and enhanced conversions, so Google optimizes for real leads and sales, not just clicks.

  • Ads and landing pages that match

    Strong headlines, assets and landing pages that turn the click into a call, a form or a sale.

  • Ongoing tuning

    Search term reviews, negative keywords, budget shifts and smart bidding checks, every month.

  • Local Services Ads

    For service businesses, the "Google Guaranteed" ads at the very top of local results.

What's in my toolbox.

No mystery software, no outdated tricks. These are the platforms and tools I work in every day, so your data is real and the work actually shows up.

  • Google Search Console
  • Google Analytics 4
  • Google Tag Manager
  • Google Business Profile
  • Google Ads
  • AI Max for Search
  • Performance Max
  • Demand Gen
  • YouTube Ads
  • Local Services Ads
  • Enhanced conversions
  • Schema markup
  • Core Web Vitals
  • Looker Studio reports

How this goes.

  1. step 1

    Free audit chat

    I look at your site, your Google Business Profile and any ads you're running, then tell you what I see.

  2. step 2

    Fix the foundation

    Tracking, technical issues and your profile get sorted first, so everything after it counts.

  3. step 3

    Launch and build

    Content and SEO work start, and ad campaigns go live with clear goals and budgets.

  4. step 4

    Measure and tune

    Monthly reporting in plain English, and constant tweaks based on what the data says.

Let's get you found.

Free 30-minute chat. I'll take a quick look at how you show up on Google today and tell you what I'd fix first.

Book a Strategy Chat kate@homconsulting.com 484.725.5009